A new ident at 6am on New Year's Day 2017 to mark the return of horse racing to ITV.
Second horse racing ident, first seen on New Year's Day.
Third horse racing ident from New Year's Day.
Fourth horse racing ident from New Year's Day.
Fifth horse racing ident from New Year's Day, followed by the ITV Sport sting with a horse racing theme.
Horse Racing ident (6) from 7th January 2017.
Horse Racing ident (7) from 7th January 2017.
Horse Racing ident (10)
Horse Racing ident (11)
First seen in 2016 for the '6 Nations Rugby Championship', this ident returned a year later for the first-round England-France match of the 2017 tournament on 4th February.
Another 'home nations' ident shown before the rugby coverage - this one showing Welsh supporters proudly carrying their flag.
'Irish Leprechauns' ident first shown to mark the Italy v Ireland rugby match on Saturday 11th February 2017. The video here was captured two weeks later and is a longer playout of the ident, voiced-over by Ant and Dec to promote their new series of 'Saturday Night Takeaway'.
St Valentine's Day ident from Tuesday 14th February 2017.
Captured before the Rugby 6 Nations match on 26th February 2017, another face painting ident, similar to the 2014 World Cup ident.
First seen back in 2014 as part of ITV's FIFA World Cup set of idents, this is an alternative version with a different (non-Brazilian themed) soundtrack. (Captured 28th February 2017)
Filmed at the Fun Zone of the Les Mielles Golf and Country Club, Jersey, the SpaceBall Gyroscope ident was originally used by ITV Channel Television, but has since made it to other ITV regions.
Cuckoo Clock ident.
Sea Fishing ident.
Mother's Day ident - here from Sunday 11th March 2018.