Channel 4 waited quite late into the season before introducing its Christmas idents on Thursday 21st December 2017. Based on the previous year's themes, the idents for 2017 gave greater prominence to the '4' logo. The idents and presentation returned in 2018 - with the idents now sporting a '4' watermark.
As has been customary with Channel 4 over the past few years, Christmas presentation arrived slowly in 2019 with the first signs being the festive trailer animations in the first week of December. The idents and bumpers appeared a lot later in the month. The same occurred again in 2020, with the first viewing of the Christmas idents on Sunday 6th December, then on Saturday 4th December in 2021 and on Tuesday 6th December in 2022.
The channel's break bumpers launched the same evening - here the Snow bumper.
Sprouts break bumper.
Christmas Lights break bumper.
Towards the end of November, trailers for 'Kirtie's Handmade Christmas' started airing with an updated 'snow' animation first seen in 2015. This year, the blocks fall more slowly and Channel 4 logos appear in the inital drop.
In December, the sprouts arrived.
Christmas lights fall with a full-colour Channel 4 logo.
Special Presentation 2019
A break bumper to promote the Christmas Eve 2019 special 'The Tiger Who Came to Tea' - a hand drawn animation of the classic 1968 children's picture book by Judith Kerr.
The Abominable Snow Baby interacted with the snow and sprouts on selected programme trailers.
Special Presentation 2022
'The World of The Snowman' ident - first seen on Tuesday 6th December - celebrates the 40th anniversary of both Channel 4 and the very first broadcast of the 'The Snowman' film based on Raymond Briggs' 1978 picture book. The ident is a tribute to the original animation as well as its 2012 sequel 'The Snowman and The Snowdog'.