In December 2004, Channel 4 launched a completely new look on-air with idents that in the main present everyday views, but with the '4' logo incorporated briefly as all the elements merge and then part.
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Containers at a shipping port.
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The neon lights of Tokyo's streets.
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Waves crashing on rocks.
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Roller coaster ride.
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Homer Simpson and his quest for beer in this special ident for 'The Simpsons'.
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