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UTV : 2011 Idents

UTV : 2011 Idents

On 2nd January 2011, UTV refreshed its on-air look with new idents and a 3D glass-effect logo for use on trailers and associated presentation. In June 2011, UTV announced an open competition for the public to send in their own films which could be chosen to become the latest 'U-dents'.

Location Idents

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Climb ident - Mourne MountainsIdent / Day to Day / 2011
Posted on 5th January 2011

 Save Video  Watch 'Climb ident' 23sec855 ViewsClimb ident


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Cycle ident - Island Hill, County Down.Ident / Day to Day / 2011
Posted on 5th January 2011

 Save Video  Watch 'Cycle ident' 14sec416 ViewsCycle ident


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Flock ident - River Lagan, Belfast.Ident / Day to Day / 2011
Posted on 1st June 2011

 Save Video  Watch 'Flock ident' 18sec432 ViewsFlock ident


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Kayak ident - Whitehead.Ident / Day to Day / 2011
Posted on 4th March 2011

 Save Video  Watch 'Kayak ident' 10sec315 ViewsKayak ident


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Light ident - Islandmagee, County Antrim.Ident / Day to Day / 2011
Posted on 4th June 2011

 Save Video  Watch 'Light ident' 12sec301 ViewsLight ident


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Rest ident - Whiteabbey, County Antrim.Ident / Day to Day / 2012
Posted on 23rd May 2012

 Save Video  Watch 'Rest ident' 18sec171 ViewsRest ident


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Row ident - River Lagan, Belfast.Ident / Day to Day / 2011
Posted on 5th January 2011

 Save Video  Watch 'Row ident' 17sec273 ViewsRow ident


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Shine ident - St John's Point Lighthouse, County Down. The junction this ident was part of was played out without sound in error.Ident / Day to Day / 2011
Posted on 17th November 2011

 Save Video  Watch 'Shine ident' 16sec236 ViewsShine ident


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Stroll ident - Whitehead, Country Antrim.Ident / Day to Day / 2011
Posted on 3rd June 2011

 Save Video  Watch 'Stroll ident' 17sec363 ViewsStroll ident


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Study ident - Queen's University, Belfast.Ident / Day to Day / 2011
Posted on 5th January 2011

 Save Video  Watch 'Study ident' 16sec306 ViewsStudy ident


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Travel ident - Islandmagee, Country Antrim.Ident / Day to Day / 2011
Posted on 3rd June 2011

 Save Video  Watch 'Travel ident' 18sec250 ViewsTravel ident


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Walk ident - Scrabo Tower, County Down.Ident / Day to Day / 2011
Posted on 1st June 2011

 Save Video  Watch 'Walk ident' 19sec189 ViewsWalk ident


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Sunset at Portstewart identIdent / Day to Day / 2011
Posted on 18th January 2012

 Save Video  Watch 'Sunset ident' 10sec162 ViewsSunset ident


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Inch Abbey, Downpatrick ident.Ident / Day to Day / 2012
Posted on 16th May 2012

 Save Video  Watch 'Inch Abbey, Downpatrick ident' 15sec255 ViewsInch Abbey, Downpatrick ident




Seasonal Idents

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Freeze ident - Hillsborough, County Down.Ident / Winter / 2011
Posted on 5th January 2011

 Save Video  Watch 'Freeze ident' 17sec350 ViewsFreeze ident


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Slide ident - Ormeau Park, Belfast.Ident / Winter / 2011
Posted on 5th January 2011
Updated on 22nd January 2011

 Save Video  Watch 'Slide ident' 16sec296 ViewsSlide ident


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Work ident - Broughshane, County Antrim.Ident / Winter / 2011
Posted on 5th January 2011

 Save Video  Watch 'Work ident' 17sec412 ViewsWork ident