Channel 4 : Special Presentation
'Be Lazy. Just Vote' ident

From 5.45am on Monday 1st July, Channel 4 re-named itself 'Channel 4th' to urge people to vote in the General Election. The phrase 'Be Lazy. Just Vote' was added to a modified '4th' DOG in the corner of the screen, as well as appearing in short promos - examples of which are below.