Top Of Page
UTV : 2016 Idents

UTV : 2016 Idents

In early 2016 UTV became part of ITV plc, and, on Monday 17th October 2016 at 6am, the channel's branding was brought into line with that of the parent company.

The first set of idents introduced at the launch.

UTVUTV
Autumn Leaves ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'Autumn Leaves ident'  HD 26sec727 ViewsAutumn Leaves ident


UTVUTV
Concert ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'Concert ident'  HD 16sec398 ViewsConcert ident


UTVUTV
Drenched Dog ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'Drenched Dog ident'  HD 14sec343 ViewsDrenched Dog ident


UTVUTV
Exercise ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'Exercise ident'  HD 18sec249 ViewsExercise ident


UTVUTV
Flamingos ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'Flamingos ident'  HD 27sec293 ViewsFlamingos ident


UTVUTV
No Guts No Glory ident.Ident / Day to Day / 2016
Posted on 18th October 2016
Updated on 19th October 2017

 Save Video  Watch 'No Guts No Glory ident'  HD 23sec380 ViewsNo Guts No Glory ident


UTVUTV
Rhythmic Gymnastics ident. Consistently used to introduce the news on UTV.Ident / Day to Day / 2016
Posted on 18th October 2016
Updated on 16th April 2017

 Save Video  Watch 'Rhythmic Gymnastics ident'  HD 27sec407 ViewsRhythmic Gymnastics ident




Second set introduced in January 2017, replacing the first set - except for Rhythmic Gymnastics retained for use into news programmes.

UTVUTV
Mums on the Run ident.Ident / Day to Day / 2017
Posted on 7th January 2017

 Save Video  Watch 'Mums on the Run ident'  HD 15sec191 ViewsMums on the Run ident


UTVUTV
Newborn Baby ident.Ident / Day to Day / 2017
Posted on 7th January 2017

 Save Video  Watch 'Newborn Baby ident'  HD 19sec200 ViewsNewborn Baby ident


UTVUTV
Swimmers ident.Ident / Day to Day / 2017
Posted on 7th January 2017

 Save Video  Watch 'Swimmers ident'  HD 19sec185 ViewsSwimmers ident


UTVUTV
Seesaw ident.Ident / Day to Day / 2017
Posted on 7th January 2017

 Save Video  Watch 'Seesaw ident'  HD 16sec182 ViewsSeesaw ident


UTVUTV
Welder ident.Ident / Day to Day / 2017
Posted on 7th January 2017

 Save Video  Watch 'Welder ident'  HD 14sec226 ViewsWelder ident


UTVUTV
Surfers ident.Ident / Day to Day / 2017
Posted on 8th January 2017

 Save Video  Watch 'Surfers ident'  HD 15sec226 ViewsSurfers ident




Third set for Spring 2017

UTVUTV
Bowling ident.Ident / Day to Day / 2017
Posted on 17th January 2017
Updated on 8th April 2017

 Save Video  Watch 'Bowling ident'  HD 20sec266 ViewsBowling ident


UTVUTV
This Florist ident made an appearance on Tuesday 14th February 2017 - St Valentine's Day.Ident / Day to Day / 2017
Posted on 14th February 2017
Updated on 6th May 2017

 Save Video  Watch 'Florist ident'  HD 26sec217 ViewsFlorist ident


UTVUTV
On 27th February, the Pigeons ident arrived on UTV but with a very different soundtrack to ITV's original.Ident / Day to Day / 2017
Posted on 28th February 2017
Updated on 15th July 2017

 Save Video  Watch 'Pigeons ident'  HD 18sec244 ViewsPigeons ident


UTVUTV
Windy Beach ident.Ident / Day to Day / 2017
Posted on 21st March 2017
Updated on 12th May 2017

 Save Video  Watch 'Windy Beach ident'  HD 23sec150 ViewsWindy Beach ident


UTVUTV
Lamb ident.Ident / Day to Day / 2017
Posted on 7th April 2017
Updated on 8th April 2017

 Save Video  Watch 'Lamb ident'  HD 18sec89 ViewsLamb ident


UTVUTV
Hook-a-Duck ident.Ident / Day to Day / 2017
Posted on 7th April 2017

 Save Video  Watch 'Hook-a-Duck ident'  HD 12sec121 ViewsHook-a-Duck ident




Summer 2017

UTVUTV
Sun Cream ident. (This first aired early in March 2017)Ident / Day to Day / 2017
Posted on 21st March 2017

 Save Video  Watch 'Sun Cream ident'  HD 12sec141 ViewsSun Cream ident


UTVUTV
Swimming Pool ident. (This first aired early in March 2017)Ident / Day to Day / 2017
Posted on 21st March 2017
Updated on 8th July 2017

 Save Video  Watch 'Swimming Pool ident'  HD 18sec250 ViewsSwimming Pool ident


UTVUTV
Saturday 1st June 2017, and the summer begins on UTV with the Amazing Hats ident.Ident / Day to Day / 2017
Posted on 1st July 2017
Updated on 8th July 2017

 Save Video  Watch 'Amazing Hats ident'  HD 21sec112 ViewsAmazing Hats ident


UTVUTV
Urban Bees ident - another that made a brief appearance in early March 2017.Ident / Day to Day / 2017
Posted on 1st July 2017
Updated on 8th July 2017

 Save Video  Watch 'Urban Bees ident'  HD 22sec130 ViewsUrban Bees ident