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Break bumpers.

American flag break bumper.

'Paris Hilton's British Best Friend' break bumper.

The 2011 season break bumper for 'The Only Way is Essex'.

Christmas 2008 break bumper.

End-of-part caption.

Trailer style.

Trailer style.

The new logo's first appearance on an ITV1 trailer end board.

Promotional trailer for the new Autumn '08 season on ITV2.

ITV's standard credits roll either as full screen with white text on a plain black background or they sit in the lower fifth of the screen, again as white text on a black background. For the former, during end-credit promotions the credits squeeze to the left half of the screen and the coming programmes are advertised on the right. In the latter, the promo sits in the top four fifths.

There is a mistake in the one shown in that credits that should appear in the lower black area have been completely blanked out. All are unusual in that they are noticably lacking the channel's logo.

End-credit promotion.

Cross-channel end-credit promotion from October 2011.

In-programme pointers to highlight upcoming programmes.

On-screen channel identifier for ITV2 on the left, and ITV2+1 on the right.