Sky Atlantic arrived on air on 1st February 2011 - its identity and presentation created by Heavenly Group Ltd, London. The theme devised is bridging the Atlantic by contrasting similar scenes from both sides of the ocean.
During March 2012, two of the idents received new arrangements of the music. Then later in July 2012, all the idents were re-edited with an updated more three-dimensional logo and yet further re-arrangements of the signature theme.
Individually arranged music for each ident, plus the introduction of a virtually imperceptibly changed 3D logo.