Designed by Bruce Dunlop & Associates, the current set of titles for all of ITV's new bulletins launched at 5.30am on 2nd November 2009. In a manner akin to ITN's Channel 4 News, the ITV bulletin titles incorporate images from the main stories, but in this innovation, in a fully rendered 3D environment.
In this refresh, little if no distinction is made in the titles of the various main bulletins, apart from a voiceover announcing the programme and presenters. As such, the programmes are called 'ITV News' followed by the time, rather than, for example, 'ITV News at Ten' as a whole title.
Following the launch of ITV1 HD on 2nd April which heralded the arrival of a tweaked ITV1 logo which appeared later on ITV1 on 9th April, ITV News was updated with the gradient logo on 24th May 2010. This was seen in the titles and strap graphics on all the ITV1 bulletins, but there were no other changes made.
ITV News at 10.00 opening sequence from July 2010.