Home > ITV > ITV3 > 2004-2006 >
ITV3 : 2004 Idents
All videos at a glance
At the launch of ITV3 in November 2004, the channel's presentation style followed that of ITV1 and ITV2 with a big bold numeral topped with the split-block ITV logo.
General ident.
ITV3
ITV3

17secGeneral ident
A constant element of the presentation was a wire-framed cube that was always the centre of focus. In this ident, the cube bounces around the number three.
ITV3
ITV3
ITV3
ITV3

19sec'Three' ident
This ident explores the themes of ITV3's programming.
ITV3
ITV3
ITV3
ITV3

15sec'Themes' ident
Specific idents were created for certain programmes - here for 'Inspector Morse' - and these had a three-dimensional quality to them.
ITV3
ITV3
ITV3
ITV3

18sec'Inspector Morse' ident
Another programme-specific idents - this time for 'The Return of Sherlock Holmes'.
ITV3
ITV3
ITV3
ITV3

15sec'Sherlock Holmes' ident
Home > ITV > ITV3 > 2004-2006 > 2004 Idents

 2004 Idents
2004 Miscellaneous