On Wednesday 12 August 2015, ITV2 refreshed its presentation with a new package created by ManvsMachine for ITV Creative. Consisting of a selection of 'brand scenes', the idents are assembled on the fly using snippets from the scenes. Consequently, there's potential for over 300,000 combinations to play out on the automated system.
Examples of ITV2's idents created by the channel's playout system.
21sec
3068 Views
Fans ident (1)
22sec
1331 Views
Fans ident (2)
21sec
1232 Views
Flippers ident (1)
22sec
1044 Views
Flippers ident (2)
17sec
1353 Views
Hot Dogs ident (1)
22sec
1034 Views
Jam Jars ident (1)
12sec
834 Views
Jam Jars ident (2)
17sec
1122 Views
Lifebelt ident (1)
12sec
1009 Views
Rock ident (1)
17sec
895 Views
Rock ident (2)
17sec
1006 Views
Rock ident (3)
12sec
1060 Views
Tea ident (1)
11sec
1268 Views
Wellies ident (1)
