On Wednesday 12 August 2015, ITV2 refreshed its presentation with a new package created by ManvsMachine for ITV Creative. Consisting of a selection of 'brand scenes', the idents are assembled on the fly using snippets from the scenes. Consequently, there's potential for over 300,000 combinations to play out on the automated system.
Examples of ITV2's idents created by the channel's playout system.
21sec
4291 Views
Fans ident (1)
22sec
1930 Views
Fans ident (2)
21sec
1908 Views
Flippers ident (1)
22sec
1543 Views
Flippers ident (2)
17sec
1918 Views
Hot Dogs ident (1)
22sec
1506 Views
Jam Jars ident (1)
12sec
1246 Views
Jam Jars ident (2)
17sec
1628 Views
Lifebelt ident (1)
12sec
1510 Views
Rock ident (1)
17sec
1301 Views
Rock ident (2)
17sec
1441 Views
Rock ident (3)
12sec
1587 Views
Tea ident (1)
11sec
1853 Views
Wellies ident (1)
