On Wednesday 12 August 2015, ITV2 refreshed its presentation with a new package created by ManvsMachine for ITV Creative. Consisting of a selection of 'brand scenes', the idents are assembled on the fly using snippets from the scenes. Consequently, there's potential for over 300,000 combinations to play out on the automated system.
Examples of ITV2's idents created by the channel's playout system.
21sec
3257 Views
Fans ident (1)
22sec
1408 Views
Fans ident (2)
21sec
1325 Views
Flippers ident (1)
22sec
1110 Views
Flippers ident (2)
17sec
1435 Views
Hot Dogs ident (1)
22sec
1100 Views
Jam Jars ident (1)
12sec
888 Views
Jam Jars ident (2)
17sec
1196 Views
Lifebelt ident (1)
12sec
1089 Views
Rock ident (1)
17sec
954 Views
Rock ident (2)
17sec
1065 Views
Rock ident (3)
12sec
1119 Views
Tea ident (1)
11sec
1352 Views
Wellies ident (1)
