On Wednesday 12 August 2015, ITV2 refreshed its presentation with a new package created by ManvsMachine for ITV Creative. Consisting of a selection of 'brand scenes', the idents are assembled on the fly using snippets from the scenes. Consequently, there's potential for over 300,000 combinations to play out on the automated system.
Examples of ITV2's idents created by the channel's playout system.
21sec
3690 Views
Fans ident (1)
22sec
1602 Views
Fans ident (2)
21sec
1583 Views
Flippers ident (1)
22sec
1319 Views
Flippers ident (2)
17sec
1663 Views
Hot Dogs ident (1)
22sec
1274 Views
Jam Jars ident (1)
12sec
1027 Views
Jam Jars ident (2)
17sec
1395 Views
Lifebelt ident (1)
12sec
1258 Views
Rock ident (1)
17sec
1087 Views
Rock ident (2)
17sec
1241 Views
Rock ident (3)
12sec
1291 Views
Tea ident (1)
11sec
1554 Views
Wellies ident (1)
