On Wednesday 12 August 2015, ITV2 refreshed its presentation with a new package created by ManvsMachine for ITV Creative. Consisting of a selection of 'brand scenes', the idents are assembled on the fly using snippets from the scenes. Consequently, there's potential for over 300,000 combinations to play out on the automated system.
Examples of ITV2's idents created by the channel's playout system.
21sec
3752 Views
Fans ident (1)
22sec
1638 Views
Fans ident (2)
21sec
1610 Views
Flippers ident (1)
22sec
1344 Views
Flippers ident (2)
17sec
1688 Views
Hot Dogs ident (1)
22sec
1298 Views
Jam Jars ident (1)
12sec
1057 Views
Jam Jars ident (2)
17sec
1423 Views
Lifebelt ident (1)
12sec
1286 Views
Rock ident (1)
17sec
1113 Views
Rock ident (2)
17sec
1260 Views
Rock ident (3)
12sec
1314 Views
Tea ident (1)
11sec
1582 Views
Wellies ident (1)
