ITV2 : 2015 Idents
On Wednesday 12 August 2015, ITV2 refreshed its presentation with a new package created by ManvsMachine for ITV Creative. Consisting of a selection of 'brand scenes', the idents are assembled on the fly using snippets from the scenes. Consequently, there's potential for over 300,000 combinations to play out on the automated system.
Examples of ITV2's idents created by the channel's playout system.
21sec
2841 Views
Fans ident (1)
22sec
1226 Views
Fans ident (2)
21sec
1140 Views
Flippers ident (1)
22sec
967 Views
Flippers ident (2)
17sec
1276 Views
Hot Dogs ident (1)
22sec
966 Views
Jam Jars ident (1)
12sec
776 Views
Jam Jars ident (2)
17sec
1030 Views
Lifebelt ident (1)
12sec
920 Views
Rock ident (1)
17sec
825 Views
Rock ident (2)
17sec
939 Views
Rock ident (3)
12sec
986 Views
Tea ident (1)
11sec
1191 Views
Wellies ident (1)
In January 2016, further imagery was added in to the mix.
16sec
1671 Views
2016 Ident (Example 1)
21sec
1129 Views
2016 Ident (Example 2)
21sec
1253 Views
2016 Ident (Example 3)
21sec
1018 Views
2016 Ident (Example 4)
21sec
1449 Views
2016 Ident (Example 5)
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