On Wednesday 12 August 2015, ITV2 refreshed its presentation with a new package created by ManvsMachine for ITV Creative. Consisting of a selection of 'brand scenes', the idents are assembled on the fly using snippets from the scenes. Consequently, there's potential for over 300,000 combinations to play out on the automated system.
Examples of ITV2's idents created by the channel's playout system.
21sec
3347 Views
Fans ident (1)
22sec
1447 Views
Fans ident (2)
21sec
1374 Views
Flippers ident (1)
22sec
1152 Views
Flippers ident (2)
17sec
1482 Views
Hot Dogs ident (1)
22sec
1135 Views
Jam Jars ident (1)
12sec
916 Views
Jam Jars ident (2)
17sec
1240 Views
Lifebelt ident (1)
12sec
1130 Views
Rock ident (1)
17sec
989 Views
Rock ident (2)
17sec
1112 Views
Rock ident (3)
12sec
1157 Views
Tea ident (1)
11sec
1396 Views
Wellies ident (1)
