On Wednesday 12 August 2015, ITV2 refreshed its presentation with a new package created by ManvsMachine for ITV Creative. Consisting of a selection of 'brand scenes', the idents are assembled on the fly using snippets from the scenes. Consequently, there's potential for over 300,000 combinations to play out on the automated system.
Examples of ITV2's idents created by the channel's playout system.
21sec
3827 Views
Fans ident (1)
22sec
1679 Views
Fans ident (2)
21sec
1651 Views
Flippers ident (1)
22sec
1379 Views
Flippers ident (2)
17sec
1729 Views
Hot Dogs ident (1)
22sec
1334 Views
Jam Jars ident (1)
12sec
1084 Views
Jam Jars ident (2)
17sec
1461 Views
Lifebelt ident (1)
12sec
1315 Views
Rock ident (1)
17sec
1141 Views
Rock ident (2)
17sec
1294 Views
Rock ident (3)
12sec
1337 Views
Tea ident (1)
11sec
1624 Views
Wellies ident (1)
