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ITV1 : 2004 Idents
All videos at a glance
1st November 2004 saw the introduction of a new-style separated-blocks logo for ITV1 and with it, a new set of idents. Originally these included clips of programmes within the idents, but this method of trailing shows was dropped in 2005, leaving these standard animations.
Blue ident.
ITV1
ITV1

19secBlue ident (Long form-up)
Bubbles ident.
ITV1
ITV1

16secBubbles ident
20secBubbles ident (Long form-up)
Buildings ident.
ITV1
ITV1

11secBuildings ident
Clouds ident.
ITV1
ITV1

18secClouds ident (Long form-up)
16secClouds ident
Ribbons ident.
ITV1
ITV1

19secRibbons ident (Long form-up)
ITV1's idents for Christmas 2005.
ITV1
ITV1

22secChristmas 2005 ident (National) Long
15secChristmas 2005 ident (National) Short
ITV1's ident for Christmas 2005 in the Central region.
ITV1
ITV1

14secChristmas 2005 ident (Central)
The final two idents shown of the blocks-style ITV1 identity, transmitted before GMTV on 16th January 2006. (Announcerless)
ITV1
ITV1

27secFinal two idents
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 2004 Idents
2004 Miscellaneous