At 6am on 3rd September 2010, Virgin1 'lost its virginity' (according to the continuity announcements made through the previous day) and became 'Channel One'. When Virgin Media Television was bought by BSKyB and became The Living TV Group, the licence for the Virgin name was not carried over, hence the required change in identification.
The full Channel One ident from which all the other idents and stings are taken. Very rarely used.
|21sec||1822 Views||Add a comment||Full ident|
The most regularly used ident comprises of the last three parts of the full ident.
|17sec||1409 Views||Add a comment||Main ident (1)|
|17sec||1139 Views||1 Comment||Main ident (2)|
For very brief intros, just the final logo part of the ident is used.
|5sec||1435 Views||Add a comment||Logo ident|
|7sec||860 Views||Add a comment||Heartbeat sting|
|7sec||621 Views||Add a comment||Murder sting|
|7sec||801 Views||Add a comment||Planet sting|
|7sec||639 Views||Add a comment||Boat sting|