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UTV : 2016 Idents

UTV : 2016 Idents

In early 2016 UTV became part of ITV plc, and, on Monday 17th October 2016 at 6am, the channel's branding was brought into line with that of the parent company.

The first set of idents introduced at the launch.

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Autumn Leaves ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'Autumn Leaves ident'  HD 26sec507 ViewsAdd a commentAutumn Leaves ident


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Concert ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'Concert ident'  HD 16sec303 ViewsAdd a commentConcert ident


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Drenched Dog ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'Drenched Dog ident'  HD 14sec257 ViewsAdd a commentDrenched Dog ident


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Exercise ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'Exercise ident'  HD 18sec189 ViewsAdd a commentExercise ident


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Flamingos ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'Flamingos ident'  HD 27sec226 ViewsAdd a commentFlamingos ident


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No Guts No Glory ident.Ident / Day to Day / 2016
Posted on 18th October 2016

 Save Video  Watch 'No Guts No Glory ident'  HD 17sec224 ViewsAdd a commentNo Guts No Glory ident


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Rhythmic Gymnastics ident. Consistently used to introduce the news on UTV.Ident / Day to Day / 2016
Posted on 18th October 2016
Updated on 16th April 2017

 Save Video  Watch 'Rhythmic Gymnastics ident'  HD 27sec314 ViewsAdd a commentRhythmic Gymnastics ident




Second set introduced in January 2017, replacing the first set - except for Rhythmic Gymnastics retained for use into news programmes.

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Mums on the Run ident.Ident / Day to Day / 2017
Posted on 7th January 2017

 Save Video  Watch 'Mums on the Run ident'  HD 15sec122 ViewsAdd a commentMums on the Run ident


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Newborn Baby ident.Ident / Day to Day / 2017
Posted on 7th January 2017

 Save Video  Watch 'Newborn Baby ident'  HD 19sec117 ViewsAdd a commentNewborn Baby ident


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Swimmers ident.Ident / Day to Day / 2017
Posted on 7th January 2017

 Save Video  Watch 'Swimmers ident'  HD 19sec119 ViewsAdd a commentSwimmers ident


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Seesaw ident.Ident / Day to Day / 2017
Posted on 7th January 2017

 Save Video  Watch 'Seesaw ident'  HD 16sec123 ViewsAdd a commentSeesaw ident


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Welder ident.Ident / Day to Day / 2017
Posted on 7th January 2017

 Save Video  Watch 'Welder ident'  HD 14sec143 ViewsAdd a commentWelder ident


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Surfers ident.Ident / Day to Day / 2017
Posted on 8th January 2017

 Save Video  Watch 'Surfers ident'  HD 15sec134 ViewsAdd a commentSurfers ident




Third set for Spring 2017

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Bowling ident.Ident / Day to Day / 2017
Posted on 17th January 2017
Updated on 8th April 2017

 Save Video  Watch 'Bowling ident'  HD 20sec204 ViewsAdd a commentBowling ident


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This Florist ident made an appearance on Tuesday 14th February 2017 - St Valentine's Day.Ident / Day to Day / 2017
Posted on 14th February 2017
Updated on 6th May 2017

 Save Video  Watch 'Florist ident'  HD 26sec173 ViewsAdd a commentFlorist ident


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Captured here on 27th February, the Pigeons ident has arrived on UTV but with a very different soundtrack to ITV's original.Ident / Day to Day / 2017
Posted on 28th February 2017

 Save Video  Watch 'Pigeons ident'  HD 17sec117 ViewsAdd a commentPigeons ident


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Windy Beach ident.Ident / Day to Day / 2017
Posted on 21st March 2017
Updated on 12th May 2017

 Save Video  Watch 'Windy Beach ident'  HD 23sec110 ViewsAdd a commentWindy Beach ident


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Lamb ident.Ident / Day to Day / 2017
Posted on 7th April 2017
Updated on 8th April 2017

 Save Video  Watch 'Lamb ident'  HD 18sec49 ViewsAdd a commentLamb ident


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Hook-a-Duck ident.Ident / Day to Day / 2017
Posted on 7th April 2017

 Save Video  Watch 'Hook-a-Duck ident'  HD 12sec58 ViewsAdd a commentHook-a-Duck ident


Further additions in March 2017. These appeared to have been aired early, and judging by content, would be earmarked for the summer season.

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Sun Cream ident.Ident / Day to Day / 2017
Posted on 21st March 2017

 Save Video  Watch 'Sun Cream ident'  HD 12sec68 ViewsAdd a commentSun Cream ident


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Swimming Pool ident.Ident / Day to Day / 2017
Posted on 21st March 2017

 Save Video  Watch 'Swimming Pool ident'  HD 12sec120 ViewsAdd a commentSwimming Pool ident