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STV : Special Idents (1)
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'This is Scotland' ident shown before STV-produced programming.
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HD11secThis is Scotland ident
Seasonal Idents
Spring ident (1) (2016) - also shown in 2017.
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HD19secSpring ident (1) (2016)
Spring ident (2) (2016) - also shown in 2017.
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HD20secSpring ident (2) (2016)
Spring ident (Short) (2017)
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HD10secSpring ident (Short) (2017)
Summer ident (2014)
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HD21secSummer ident (2014)
Summer ident (2015) (1)
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HD23secSummer ident (2015) (1)
Summer ident (2015) (2)
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HD17secSummer ident (2015) (2)
Summer ident (2015) (Short)
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HD12secSummer ident (2015) (Short)
Autumn idents in use from 2014.
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HD17secAutumn ident (2014) (1)
HD24secAutumn ident (2014) (2)
Winter ident (2017) (1)
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HD16secWinter ident (2017) (1)
Winter ident (2017) (2)
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HD14secWinter ident (2017) (2)
Feature Idents
STV's Children's Appeal raised £2.6m for children and young people living in poverty in Scotland. This ident was used for special programming in the lead to the main appeal on Friday 3rd November.
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HD28secSTV Children's Appeal 2017
Ident to mark the Edinburgh Festival season in August 2018.
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HD13secEdinburgh Festival Season ident
The first of a special set of idents sponsored by Visit Scotland to promote home tourism that aired from Monday 20th July 2020.
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HD22secVisit Scotland ident (1) (Long)
HD17secVisit Scotland ident (1) (Medium)
The second Visit Scotland ident.
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HD20secVisit Scotland ident (2) (Long)
In July 2021, Visit Scotland's partnership with STV returned - marked by a new ident. This first video is the shorter cut.
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HD16secVisit Scotland ident (3) (Short)
A longer form-up in this cut of the ident.
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HD22secVisit Scotland ident (3) (Long)
At the beginning of September 2021, STV was sponsored by Smart Meters and promoted with these idents.
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HD16secSmart Meters ident (Short)
HD19secSmart Meters ident (Long)
Smart Meter idents from October 2021.
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HD18secSmart Meters ident (October) (Short)
HD19secSmart Meters ident (October) (Long)
Home > ITV > STV > 2014- > Special Idents (1)

2019 Idents
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2014 Miscellaneous
Special Idents (1)
Special Idents (2)
Special Idents (3)
Special Presentation (1)
Christmas 2017 to '19, '21 to '23
Christmas 2020
Christmas 2014 to 2016