In December 2004, Channel 4 launched a completely new look on-air with idents that in the main present everyday views, but with the '4' logo incorporated briefly as all the elements merge and then part.
The first ident is set on a bowling green.
|32sec||4751 Views||Add a comment||Bowls ident|
|29sec||3661 Views||1 Comment||Diner ident|
For 1st April 2011, Channel 4 broadcast a number of their idents edited to remove the '4' logo.
|29sec||1345 Views||2 Comments||Diner (April Fool) ident (HD)|
A Dubai skyline with building construction.
|40sec||2657 Views||Add a comment||Dubai ident|
|41sec||1096 Views||Add a comment||Dubai ident (HD)|
Bales of hay burning in a field.
|14sec||2457 Views||Add a comment||Hay ident|
A typical city street market.
|10sec||2077 Views||Add a comment||Market ident|
|11sec||780 Views||Add a comment||Market ident (HD)|
Fourth plinth in Trafalgar Square.
|24sec||2178 Views||Add a comment||Plinth ident|
|25sec||829 Views||Add a comment||Plinth ident (HD)|
|20sec||2397 Views||Add a comment||Pylons ident|
|24sec||872 Views||Add a comment||Pylons ident (HD)|
|16sec||2466 Views||Add a comment||Roadworks ident|
|25sec||2667 Views||Add a comment||UFO ident|