In December 2004, Channel 4 launched a completely new look on-air with idents that in the main present everyday views, but with the '4' logo incorporated briefly as all the elements merge and then part.
The first ident is set on a bowling green.
|32sec||4731 Views||Add a comment||Bowls ident|
|29sec||3654 Views||1 Comment||Diner ident|
For 1st April 2011, Channel 4 broadcast a number of their idents edited to remove the '4' logo.
|29sec||1339 Views||2 Comments||Diner (April Fool) ident (HD)|
A Dubai skyline with building construction.
|40sec||2647 Views||Add a comment||Dubai ident|
|41sec||1086 Views||Add a comment||Dubai ident (HD)|
Bales of hay burning in a field.
|14sec||2452 Views||Add a comment||Hay ident|
A typical city street market.
|10sec||2070 Views||Add a comment||Market ident|
|11sec||778 Views||Add a comment||Market ident (HD)|
Fourth plinth in Trafalgar Square.
|24sec||2173 Views||Add a comment||Plinth ident|
|25sec||827 Views||Add a comment||Plinth ident (HD)|
|20sec||2386 Views||Add a comment||Pylons ident|
|24sec||870 Views||Add a comment||Pylons ident (HD)|
|16sec||2459 Views||Add a comment||Roadworks ident|
|25sec||2661 Views||Add a comment||UFO ident|